LinkedIn launched groups in 2005 as a premium add-on. They later opened groups to all members. The first 8-10 years went really well. Groups were engaging, with lots of discussions and helpful advice.
Joining and participating in niche LinkedIn groups used to be a go-to strategy for growing...
As a founder, you have unique advantages in driving sales due to your deep knowledge of the product vision and ability to convey passion. Harnessing founder-led sales can be a huge differentiator and can accelerate growth for early-stage startups and small SMBs.
Benefits include:
- ...
"She keeps showing up like a bad rash!"
A CMO told us about a sales person who just would not stop pestering him, even after he clearly told her he was not interested in her offer and was not going to schedule time to meet.
“She just keeps showing up like a bad rash,” he told...
"Hi [Name], I hope this message finds you well. I came across your profile on LinkedIn and was impressed by your experience in [industry/position]. I'm reaching out because I believe you could benefit from [product/service] at [company]. Would you be open to discussing how we could potentially...
I lost over $335,000 before figuring out how to build a sales team.
Back in 2002-2005, I built the sales team for a fintech venture I co-founded.
I was a complete novice when it came to recruiting and leading a sales team.
I was pretty good at sales and spent 2 years teaching solution...
And how to create a 90-day sales plan using these KPIs
Tracking the right sales KPIs (key performance indicators) is essential for knowing whether you’ll meet your sales goals.
But most teams focus on the wrong metrics. They obsess over lagging KPIs like closed deals, revenue...
Introducing Yourself With Impact: Crafting an Optimal LinkedIn Profile
If you work in sales, have a small business, or lead a small or medium business, you need a strong LinkedIn profile. It's a crucial part of your brand. It helps you reach future clients, employees, partners, and...
Inbound vs. outbound – is this the right question?
I’ve given workshops and trainings to more than 1,000 business owners and sellers in the last several years. One misconception I often hear is the idea that you must choose between inbound and outbound sales strategies. Or that if...
Imagine if you could understand your ideal customer better, educate yourself about new industry trends faster, and brainstorm conversation starters all with the help of AI. Sounds too good to be true?
Welcome to the world of AI and ChatGPT. In this blog post, we'll share 7 prompts that can help...
Hey there, Phil here.
Have you ever published a blog post, only to realize that you need to change the image — but the image doesn't update in your LinkedIn post? This issue often arises because the LinkedIn image cache hasn't been updated. But don't worry, there is an easy fix!
You have a new connection, now what?
Knowing when and how to engage with your LinkedIn connections is critical to success, especially your new connections.
In this Q&A blog post, we'll explore two aspects of your LinkedIn strategy: the timing of your messages and keeping the...
Specialization is crucial for a software ISV (Independent Software Vendor) to achieve success in the highly competitive tech market. By focusing on a specific industry or domain, ISVs can create products that meet the unique needs and demands of that market. This not only helps the ISV stand out...