LINKEDIN PROFILE MASTERY

Transform your LinkedIn profile into a magnet for your ideal customers

  • On-demand course to help you develop your messaging and update each section in your profile
  • Templates and frameworks to get you started 
REGISTER NOW - $247.00 USD

LINKEDIN PROFILE MASTERY LAB

Transform your LinkedIn profile into a magnet for your ideal customers

  • Templates + video tips to craft an engaging LinkedIn profile
  • Live feedback to refine your profile at 2 hour online workshop
REGISTER NOW - $247.00 USD
Live workshop
November 2  | 12pm ET
Limited to 25 seats

Profile Mastery consists of...

7 quick lessons that walk you through all the steps for updating your LinkedIn profile. You'll learn how to:

  • Define your ideal target audience, ensuring your LinkedIn profile speaks to the right people.
  • Discover the secrets to crafting a LinkedIn profile that attracts your ideal audience.
  • Write content that clearly explains how you can help your ideal audience.

You'll also get templates and frameworks to help you draft your LinkedIn profile About section and job history.

Register today and complete a key element of your
human-to-human LinkedIn prospecting system.

REGISTER NOW - $247.00 USD

Are you trying to connect with prospects on LinkedIn but not getting much response?

Your Linkedin profile just might be the problem.

When you reach out to a lead, or a prospect has been referred to you, LinkedIn is probably the first place they'll look before deciding whether they want to talk to you. 

They're trying to get a sense of what makes you qualified to help them better understand their problem and figure out a good solution.

But most LinkedIn profiles read like rehashed resumes. They tell your prospect about your career history (they probably don’t care) or about how successful you’ve been in sales (which could damage trust).

These sections should be clear, concise, and should resonate with your target audience.

Can't connect with prospects on LInkedIn? Consider optimizing your profile.
Unless you’re applying for a job, your LinkedIn profile is not your resume

If you're in a customer-facing role, a properly-crafted LinkedIn profile should tell your target audience 4 things:

1. What you do
2. Why it matters
3. Why it works
4. What others say

And to write a compelling LinkedIn profile, you need to maximize 3 key pieces of real estate:

Headline
About Section
Work History

These sections should be clear, concise, and should resonate with your target audience.

Optimizing your LinkedIn profile for your target customer gets you noticed on LinkedIn and helps you get your foot in the door with your leads.

At PropelGrowth, we teach a LinkedIn prospecting strategy that consistently gets meetings with ideal prospects. Most of our Accelerator members are booking meetings with 64% of their engaged prospects.  That’s the highest conversion rate of any prospecting method we know of.

And the foundation of that strategy is a LinkedIn profile that engages your target audience and is optimized for search.

Meet Your Instructor

Hi, I'm Candyce, a serial entrepreneur. When I started PropelGrowth, I leveraged relationships from 2 of my prior startups plus content marketing to attract a steady stream of referral and inbound sales leads.

Then in 2018, my partner and I pivoted to a new industry. I had to build a new network from scratch with no budget for travel, events or advertising. And I REALLY don't like cold calling.

But if I don't sell, my family won't eat. So I had to find a way to attract clients and make sales. I started researching how to use LinkedIn for lead generation. 

After several weeks of trial and error, I arrived at a strategy that landed 125 initial sales calls in 6 months. 27 of those calls converted into opportunities. I only needed 3-5 deals a year, so my pipeline was FULL!

I've spent the past 3 years researching, testing and refining the strategy and teaching it to other sellers and business owners. Based on this, I developed the course material for Prospecting Mastery and this Profile Mastery.

What you'll learn in all PropelGrowth courses is not theory. It's a tested strategy that I and dozens of our clients are using every day to keep our pipelines full.

Candyce Edelen, CEO  of PropelGrowth

What's Included

The on-demand course includes 7 lessons to help you optimize the most important portions of your profile. See the image for a list of the seven lessons.

Templates and workbooks guide you and give you lots of starting points for each profile section.

REGISTER AND GET STARTED NOW